His recent transition to film has increased his marketing potential, while raising his profile throughout Asia. Even though, he is in a public relationship, he has been able to maintain the interest of his large fanbase.

Industry insiders continue to speculate about his next project, while citing interview statements which hint at a drama or film within the Chinese market. Speculation regarding his next project has now increased, following the April 15 announcement that his girlfriend, Suzy, would be joining the cast of an upcoming Chinese film.