Apple merger rumors about Tesla Motors have investors excited with the automobile stock closing at $203 on Wednesday.
Apple's top man for acquisitions met with CEO Tesla Motors Elton Musk a while ago, spurring rumors that Musk would make a great 'fake Steve Jobs' at the Cupertino family. Nevertheless, Musk is much like Mr. Jobs in his passion for the product he sells and jarring innovations.
Tesla has had a long history of comparisons with Apple products because both firms have a reputation for making elite products that are among the finest in the industry.
Adrian Perica, the person in charge of acquisitions for Apple and Musk were in a meeting according sources close to the story, but both sides are 'mum' about details.
In the summer of 2013, an analysts recommended that Apple purchase Tesla. Perhaps it was not so much to take advantage of the electric car technology but to utilize the exceptional skills of Musk, who has the function of CEO at SpaceX, a rocket maker.
Analyst Adnaan Ahmad, wrote Musk would be an excellent leader at Apple, providing leadership in a partnership setting, where Apple would benefit from his innovation. In essence, this was the spirit employed by Jobs before his death as CEO at Apple.
The rumors include CEO of Apple, Tim Cooks'a presence at the meeting. Cook has had a laid back attitude, particularly during presentations of products which he shares with his leading technologist and managers. So, it might be a good thing to have Musk on board the Apple ship in the wake of criticism from fans that Apple is not doing as much to produce two products a year that dazzle consumers.
That may have been a benchmark in the past, but the death of Steve Jobs spells a different path for Apple - one that includes more Apple mergers and acquisitions, but also one that can identify a strategy for precise markets and products that will sell in these markets. Perhaps, the iPhone 5c is an example.
Apple's interest in cars has led to iPhone voice Siri availing its services in many models including Tesla. Tesla has been innovative in applying mobile electronics in the Model S sedan, which has a center console is spaced out with a massive 17-inch touch screen and has access to the Net.
Apple's acquisition man, Adrian Perica was hired in 2010 from Goldman Sachs. His role was to solely bring out mergers and acquisitions and to assist in sealing deals as quickly as possible.
Apple CEO Tim Cook said in an interview with the recent Wall Street Journal interview:
"We have no problem spending ten figures for the right company that's the right and that's in the best interest of Apple in the long-term. None. Zero."
