LinkedIn is different from Facebook and Twitter in a number of ways. While the latter focus on ad revenue, LinkedIn has a primary focus on 'talent acquisition,' which is an asset in today's economy and in a global employment strategy that relies on fast-changing user profiles and skills.
Online professional networking service, LinkedIn posted 3Q losses but revenues were up drastically. Job seekers and hiring agencies know that LinkedIn is the site to go to, but now online professionals are rethinking about the value of LinkedIn. Is LinkedIn's business model as good it sounds? The Mountainview, Cal-based firm's figures speak for themselves.
LinkedIn caps more than 300 million members across the world. While the figure was not adjusted with the latest quarterly report, U.S. revenue equaled $343 million, equivalent to 60% of 3Q revenue. For the last quarter of the year, analysts at FactSet are speculating 52 cents/share profit on expected revenue of $621.1 million.
LinkedIn's selections of North America's Most InDemand Employers 2014 were based on billions of 'talent acquisition' interactions: Google, Apple, Amazon, Facebook, salesforce.com, The Walt Disney Company, Nike, Microsoft, McKinsey & Company, and PepsiCo ranked in the top 10. The top 3 sectors represented in LinkedIn Employers 2014 fell into the following categories: Tech, Telecom and media followed by Professional Services, and Retail and Consumer Products.
According to CEO Jeff Weiner, "third quarter, LinkedIn made significant progress against many of the long-term strategic investments we began this year. We also saw solid growth across all of our key member ecosystem metrics and delivered strong financial results. For Q3, overall revenues grew 45% to $568 million," Seeking Alpha reports.
Weiner adds, "During Q3, cumulative members grew 28% to 332 million, unique visiting members grew 16% to an average of 90 million per month and member page views grew 28%, well ahead of unique member growth. This led to a year-over-year increase in member page views per unique visiting member underscoring our strengthening organic engagement driven in part by execution on our content strategy."
