"Advertisement Genius Lee Tae Baek" Jin Goo decides to declare war on the major conglomerate, BK Advertisement Group.

During the episode of the 14th episode of the KBS drama "Advertisement Genius Lee Tae Baek" that aired March 19 Lee Tae Baek (Jin Goo) notifies President Baek (Jang Yong) that is will protect Baek Ji Yoon (Park Ha Sun) and Woo Jin.

Concerned about the town and the citizens living in the town that will be affected by the chemical plant that will be created by the BK Group, Lee Tae Bake personally finds President Baek to protest. However, President Baek does not take him seriously and says, "Who are you to say this?" Frustrated by his response, Lee Tae Baek mentions his childhood memories of his house being taken by the BK Group.

Unlike Eddie Kang (Jo Hyun Jae) who found Lee Tae Baek's past tragic, President Baek only laughs after hearing his story. Then, President Baek says, "Do you know why I hate people like you? You always blame other people and think the world is against them. The reason you lost your house is not because of BK Group, it is because you and your family failed to make a living for yourselves."

Lee Tae Baek replies, "If I have to ruin other people's lives to do that, then you're right. I'm going to make sure we keep Ji Yoon and Woo Jin." President Baek responds, "I think you're overestimating your power." Regardless of the intimidating threat by President Baek, Lee Tae Baek stands tall.