Season 4 of the Korean dating show "Single's Inferno" recently faced backlash after viewers were shocked by a bed scene between contestants Lee Si An and Yuk Jun Seo.

The latest episode, which aired recently, has sparked a fierce discussion between the fans and the critics of the program, questioning cultural norms and the presentation of relationships on reality shows.

In the episode, Si An and Jun Seo go on a date that ends with the pair being in bed together for the first time.

Criticism of the scene boiled over on social media almost immediately, with some viewers expressing discomfort and outrage regarding the contestants.

When news of the scene was spread on a Reddit thread, many users came forward to assign both Si An and Jun Seo as "red flags."

Among them, Jun Seo was criticized for positively recommending sharing a bed, while Si An was criticized for being indecisive about the other male cast members.

Here's what Reddit users are saying:

The fuss even spilled over onto X, previously Twitter, where users expressed their displeasure.

Other commenters were sympathetic to fellow contestant Theo, who had previously been keen on Si An in the series.

Kissing and touching are par for the course in a Western reality show, but they are both quite new in Korean programming, even when going hot from the get-go.

That cultural gap has sparked an ongoing debate over whether that kind of imagery belongs in Korean media.