Tito Ortiz and Stephan Bonnar made an appearance inside the octagon to promote their Nov. 15 fight in San Diego. They had a skit, WWF style which did not turn out the entire well as they expected.

According to Ortiz "It's a double-edged sword. It helped, and it didn't help. Helped to sell the fight, 10 days after we're still talking about it. A lot of fans, maybe they didn't like it because of the pro wrestling side of it, I didn't like it, The fact of him talking about my family, I didn't like it. Like I said, it's a double-edged sword."

During the said promotional stint, Bonnar brought Ortiz's former training partner, Justin McCully, into the cage, underneath a mask. An exchange of words led to an altercation.

Ortiz said that he was not aware that Bonnar will be bringing someone else inside the stage. He said "The only thing I knew was that we were going to get in the cage, and we were going to get into a faceoff for the fight. Do a pre-fight thing and that was it. I've seen some guy with a mask was with him, and, I don't know. It just kind of caught me off guard I was like 'who's this guy.' Then I was like, OK, he must think I'm going to smack him or something. He's got security with him."

He continued "He stepped into the cage. And he started talking and he started saying something about my family and he started talking about the fans and all of a sudden I just blinked and I'm seeing red."

"[Bonnar] started talking smack saying I need money to pay for my family because my chick took all my money or my ex-chick took all my money. You don't say s-- like that, dude. Seriously. All the same, none of it was true for one. You're saying lies about a person you don't even know about. And it ticked me off."

Whether the end result was not what they had expected it was indeed a good marketing strategy. Many will be looking forward to their fight this coming November knowing how steamy the fight is going to be.