When a celebrity endorses a particular brand, it can either make or break it. So it's safe to say that when a Korean superstar is the face of that brand, surely their loyal fans wouldn't even think twice about purchasing items from that label.
These high-end brands carefully choose their ambassadors, and they would usually pick high-profile personalities to carry their brands. The process for selecting these endorsers is even more meticulous. It's a no-fail strategy in marketing their brand, especially when an actor or actress fits their brand identity perfectly. Famous fashion houses like Chanel, Louis Vuitton, Dior, and Gucci, to name a few, are proud of these celebrities who wear their products.
Here are some Korean drama celebs who are ambassadors of luxury brands.
IU as the face of GUCCI
If you're an IU avid fan, then surely you are aware of the celebrity's brand endorsement with GUCCI. If you are not aware, take a look at her official Instagram account, you will instantly notice numerous posts with the celebrity endorsing the Italian fashion label Gucci. She often receives gifts from the luxury brand as she is South Korea's brand ambassador for GUCCI along with other celebrities like EXO's Kai. Just by checking at her IG posts, we are in awe of her gorgeous Channel bags (and how much they cost)!
Yes. She's a certified GUCCI girl!
Park Seo Joon for Montblanc
Park Seo Joon is the perfect endorser for Montblanc! The actor is known for his versatility in acting and just the same as the German luxury brand, they cater a wide range of items from leather wallets, watches to fountain pens! Well, the brand is very flexible as it can be used in different styles. Similar to Seo Joon who can portray a respectable CEO to a casual boy-next-door character!
Ji Chang Wook for Calvin Klein
When we hear about the brand Calvin Klein, most of the time, "SEXY" is the word that enters our minds. And who's the best Korean actor to endorse the "SEXY" image of Calvin Klein? None other than, the handsome and sexy Ji Chang Wook! He is considered the first Korean actor to be a global ambassador for Calvin Klein. The brand expressed that the actor is perfect for their "young and modern" image. We definitely agree with this statement!
Also Read: These Actresses Are South Korea's Top Celebrity Endorsers And Earners
Nam Joo Hyuk for Dior
Nam Joo Hyuk is a certified head-turner with his Dior campaigns. His charisma is oozing as he poses for the luxury brand and it's just too much for us to take! Look at how he carries the brand, you will surely be tempted to purchase whatever he is wearing! His youthful appearance just comes with sophistication.
Lee Jong Suk as the endorser of PRADA
The charming actor is fresh from his military service and just recently appeared on the cover of Esquire Korea. In his photos, the actor is spotted gracing the luxury brand PRADA! We were all amazed by his appearance as he flaunts his long hair and seductive eyes! We just can't get enough of him!
You might be interested in: Fresh out of The Military: Lee Jong Suk Graces Esquire Magazine
Kdramastars owns this article.
Written by Liza Parker
