After their heart fluttering scenes in Netflix's "Single's Inferno," Kim Hyun Joong is no longer connected with Song Ji Ah on Instagram.
To recall, the personal trainer and model is paired up with the beauty content creator after she chose him over Choi Si Hun and Cha Hyun Seong, who have set their eyes on the 25-year-old Youtuber since day one.
Unfortunately, things turned out different after the reality dating show ended.
Kim Hyun Joong Unfollows Song Ji Ah Amid Her Backlash Over Fake Luxury Clothes
All eyes on Song Ji Ah after her stint in "Single's Inferno."
Because of her stunning doll-like beauty, her social media accounts grew tripled times, including Youtube subscribers and Instagram followers.
However, she became a hot topic after netizens noticed that some of her items worn on the show were counterfeit and criticized her for sporting fake luxury items.
To recall, it was the Chanel crewneck pink top and the Dior monogram bandeau top that she wore in two separate episodes.
At the height of the backlash, others noticed that Kim Hyun Joong unfollowed Song Ji Ah on Instagram but kept on following other contestants like Ah Yea Won, Shin Ji Yeon, Kang So Yeon, Moon Se Hoon and more.
According to various media outlets, a post titled "Kim Hyun Joong Unfollowed Freezia's Instagram" was shared in an online community on January 17.
It was during Song Ji Ah's controversy blew up, pointing out her fake branded items.
Netizens even posted screenshots showing that the "Single's Inferno" cast really unfollowed the content beauty creator, which sparked curiosity among fans if the two are not on good terms.
IN CASE YOU MISSED: 'Single's Inferno' Cast: Get to Know the Age, Career and Instagram of Song Ji Ah, Moon Se Hoon, An Yea Won and More
As for the 25-year-old female contestant, she only followed back the female participants except for Kim Su Min.
Kim Hyun Joong Receives Backlash After Unfollowing Song Ji Ah on Instagram
Unfortunately, the 28-year-old heartthrob faced a wave of criticism due to her action amid Song Ji Ah's controversy.
Netizens are disappointed at Kim Hyun Joong for unfollowing her on Instagram, calling him names such as "loser" and "pathetic."
Some even pointed out that he might have liked her because of her rich girl image.
Song Ji Ah's Public Apology
After being accused of using fake brand items on "Single's Inferno," Song Ji Ah took to Instagram a handwritten apology letter admitting that the allegations are "partly true."
In addition, she expressed her regret and vowed to be "more careful" not to repeat the same mistake.
"As someone who has a dream of launching a brand, We will seriously recognize and reflect on the controversial areas. In the future, we will study more carefully so that this does not happen," she wrote.
Lastly, the reality star concluded her apology letter by apologizing to everyone, including the brands, subscribers and fans, for being disappointed towards her actions.
"I sincerely apologize to everyone, including fans, subscribers, and brand officials, who have been hurt because of me, and I will live with more responsibility in the future."