If you're a follower of popular culture, chances are you've come across the global sensation that is Korean dramas. K-drama is the latest trend in the film industry, its popularity has grown exponentially due to its compelling narratives and visually stunning productions. But what exactly is the K-Drama phenomenon?
K-drama popularity
Since it introduced the Korean service in 2015, Netflix has led the way with approximately 232.5 million global paid subscribers. The streaming platform acts as a catalyst to enhance the visibility and accessibility of Korean dramas. Additionally, Netflix has become a significant investor in the local drama industry, generously covering 110 percent of Korean companies' production budget for original content.
Furthermore, Netflix is reinforcing its commitment to these shows. Recently, co-CEO Ted Sarandos and South Korean President Yoon Suk-yeol met, resulting in an announcement that Netflix plans to invest $2.5bn in Korean content over the next four years. This marks an increase from the $460m spent on K-dramas in 2021.
What is the appeal of TV series from Korea?
Here are three reasons why K-dramas stand out:
Prioritizing character development: Unlike Western shows that rely heavily on shocking plot twists, K-dramas prioritize the growth and relationships of their characters.
Universality with cultural specificity: Despite being rooted in Korean culture, K-dramas address universal themes such as love, loss, family dynamics, and societal pressures. However, they explore these themes through a lens that showcases Korean traditions and values, adding an intriguing layer for non-Korean viewers.
Uniting escapism and realism: K-dramas transport viewers to enchanting settings like historical palaces or futuristic cities while maintaining a sense of reality. The emotions portrayed by the characters are strikingly authentic and relatable, making the viewing experience all the more immersive.
It is noteworthy that Asian television largely remains in Asia. The main condition is that you need a changing iPhone location, otherwise, you will not be able to access the entire variety of content. How to change the location on your iPhone? The key is to use a good VPN that will allow you to change your virtual location. It must have servers in Asia, including South Korea, as well as sufficient bandwidth.
The Influence of Korean Dramas
K-drama enthusiasts are inspired to recreate the mesmerizing beauty looks they witness on screen. Korean makeup trends, ranging from dewy skin to bold lip colors, have gained immense popularity worldwide. However, it's not just about imitating specific products or techniques - there's also a focus on achieving a natural, youthful glow that exudes Korean charm.
K-dramas are far more than a mere source of entertainment. They serve as cultural touchstones, which are targeted by both ordinary viewers and fashion houses. If you want to delve deeper into Korean culture, simply download VeePN and you will be able to freely unblock any content. You will have everything you need for a safe and comfortable surf.
Korean Dramas and K-pop
Here, we present four compelling reasons behind the exceptional bond between Korean dramas and K-pop:
Shared Talent: Numerous K-drama actors and actresses excel in singing or have pursued musical careers before or after their rise to fame in acting. Similarly, select K-pop idols have ventured into acting through notable drama roles. This shared talent pool naturally fosters synergies between both industries.
Soundtracks: Korean dramas are renowned for their unforgettable soundtracks, often featuring tracks from popular K-pop groups or solo artists. These musical collaborations effectively promote both the drama and the artists' music concurrently.
Fan Overlap: Devoted enthusiasts of Korean dramas frequently extend their fandom to the K-pop groups showcased in these dramas, driving them to purchase albums, merchandise, and concert tickets.
Global Appeal: Both Korean dramas and K-pop music have amassed immense followings beyond Korea, captivating fans all around the world and spurring their yearning for anything connected to either industry.
The Future of Korean Dramas in Pop Culture
The future of K-dramas extends beyond television screens - it encompasses interactive experiences that transport you into the story. Technological advancements now bring Korean dramas to life through virtual reality experiences and mobile games.
For instance, the popular mobile game, BTS World, empowers players to become the manager of a virtual BTS and embark on their journey to stardom. Similarly, the VR experience inspired by the K-drama Memories of Alhambra unlocks the chance to explore the fictional world of Granada, as depicted in the drama.
Conclusion
Korean dramas have gained global popularity and this is quite expected. A special emphasis on storytelling, unique characters with realistic personalities, and perfect visualization played their role. It is invigorating to witness how K-Drama fans from all around the world connect over one shared passion - these captivating shows. Korean dramas have served as a bridge between different cultures, races, and spiritual ideals.
