Google fiber's spokesperson said that it would not charge Netflix to offer prioritized content. In other words, Google fiber will not be discriminating against Internet traffic.
Instead Google fiber, which is in its early phase, is encouraging other content providers to connect their networks with the high-speed fiber optic service .
In this way, Google Fiber enables peer arrangement networks to function on minimal buffering of video, says Jeffrey Burgan, Google Fiber's director of network engineering.
Burgan said, "Like other Internet providers, Google Fiber provides the 'last-mile' Internet connection to your home," adding, "content providers spend a lot of money (many billions of dollars) building their own networks to transport their content all the way to those 'last-mile' connections."
"In that process, the content may run into bottlenecks - if the connections between the content provider and our network are slow or congested, that will slow down your access to content, no matter how fast your connection is."
Google Fiber, now offers 1 Gb upload and download speeds to a few cities. It is planning to tap into 34 more locations. In the case Netflix, its servers are free of charge at Google Fiber facilities. This ensures enhanced quality and faster delivery of Netflix video.
Google's Burgan says, "Usually, when you go to Netflix and click on the video that you want to watch, your request needs to travel to and from the closest Netflix data center, which might be a round trip of hundreds or thousands of miles."
He added, "Instead, Netflix has placed their own servers within our facilities, in the same place where we keep our own video-on-demand content."
Google Fiber also provides Netflix and Akamai free usage and power for using Fiber's facilities because users normally stream one video at a time. In turn, video traffic does not harm the content on Google Fiber or its speed.
Google Fiber is available in Kansas City, Kan., Kansas City, Mo., and Provo, Utah. Google also wants to offer the service - which charges $120 a month for Internet and TV, or $70 a month for Internet alone - to nine more major U.S. metro areas: Portland, Ore., San Jose, Calif., Salt Lake City, Phoenix, San Antonio, Nashville, Atlanta, Charlotte, N.C., and Raleigh-Durham, N.C.
- Homemediamagazine.com
