T.L Stanley of Mashable wrote about Neil Patrick Harris' Heineken commercial. So what does this writer say about the commercial?

Watch this commercial

During the 2013 World Beer Championships, it was stated that Heineken Light is really great tasting brew. If you watch the video above, it can be seen that Neil Patrick is not allowed to drink the beer. So how would he claim that this beer is really great?

As an audience, you will also think about this, but that’s actually the premise or challenge of this new commercial created by ad agency Wieden & Kennedy, New York.

The beer commercial shows the popular actor-singer-comedian-magician struggling in a set due to arcane rules that don’t allow him to partake in the goods.

Adweek points out that there’s no established law on the books that prohibits drinking in television advertising. According to some source, "voluntary guidelines from industry trade group, the Beer Institute, don’t tsk, tsk it either, unless it’s done “rapidly, excessively, involuntarily” or as part of a dare or drinking game."

However, networks may still be following the outdated (but suspended in 1983) Code of Practices for Television Broadcasters which contains rules saying that TV can’t show “negative portrayals of family life, irreverence for God and religion, illicit sex, drunkenness and addiction…detailed techniques of crime, the use of horror for its own sake, and the negative portrayal of law enforcement officials.”

Outcome

According to Mashable writer T.L Stanley, "Harris has a witty good time trying to figure out ways around the unwritten rule in the first of many TV and digital ads expected in his new 18-month sponsorship of the brand."