The Nokia 130's price is reason enough to own the feature phone, at a measly $25, or 19 Euros.
The Nokia 130's price is just one of the perks going for the device, considering the technically superior specs of smartphones. It may not compete well and toe-to-toe with the iPhones and Samsung Galaxies, but what it lacks in flash it makes up in dependability.
The Nokia 130 is the company's cheapest handset to date, since it was acquired by tech giant Microsoft. The device doesn't even try to claim it's better than the smartphones already available; it's offered as a feature phone, with a cheaper price tag and a reliable battery life to boot.
The unit comes in single-SIM and dual-SIM varieties, although users will surely miss the staple feature of Internet-capability. It's a great starter or backup phone, though; the music and video playback feature also helps.
One of the standout features worth considering is the unit's battery life. Left alone and on standby mode, the battery lasts for a whopping 36 days before tanking out (for the single-SIM version); the unit sure comes in handy in emergencies, and the Nokia 130's price sweetens the deal.
The music and video playback feature is supported by a sizeable storage. The Micro SD card slot supports up to 32 Gigabytes of audio and video files, and the battery allows for 46 hours of playback for audio, 16 hours for video (smh.com.au).
Microsoft is marketing the Nokia 130 as a backup or starter feature phone, targeted to new users, as well as to smartphone users in need of a trusty sidearm.
The Nokia 130 release date is slated for the third quarter 2014, initially released at Asian and African territories. Microsoft explains its strategy to release the device on developing markets, especially with Nokia 130's price considered.
"Microsoft doesn't have any other project that can reach these consumers," comments insider Jo Harlow, "These consumers will create a Microsoft account and become part of the Microsoft ecosystem."