Starbucks had notable success in identifying top retailing sites for its coffee stores. The firm has the beast team in their coffee bar and a modern system that helps them to classify not only the eye catching single city blocks but also the specific store location the best for operating their business. Starbuck's site location track records was accurate since 1997, it had only closed down 2 out 1500 sites since it had started.

Starbucks utilizes the four views of leadership: Power view, transformational, Paradigm shift and social views. The power view is characterized by the ability to face the world with a strong sense of mission and to accomplish what is necessary in a confident, clear, firm way. Any number of leaders may some more or less, come to mind. At the same time as the transformational perspective focuses on managers who have romanticized power, rousing drive, thinker motivation and individualized consideration. The leader constructs a culture that is dedicated to and supports a creative and empowering vision. The Paradigm Shift view has an element similar to the Transformational view but also includes scanning the environment for new opportunities, as well as taking risks about new ways of doing things and conducting business. The Paradigm Shift view moves beyond what is possible in the current realm of things and looks for an entirely new order, taking on an entrepreneurial focus. Finally as a key feature, the Social view focuses on a leader's ability to lead with a truly caring and benign sight of others. This leadership technique seems for ways to enhance employees' job satisfaction and organizational goals. A good example is the CEO of Starbucks, Howard Schultz, he deemed a "creative thinker with values." He demonstrates self-respect for employees and focuses on helping others to strive for success, making a difference and contribution to the community and rewarding workers for courage, integrity and social vision in business.