Last September, Kyary Pamyu Pamyu Nintendo ad was released. The gaming company revealed its new 3DS with a hyper cute ad featuring Japanese pop sensation Kyary Pamyu Pamyu.
The 21 year-old J-pop Kyary Pamyu Pamyu or Kiriko Takemura in real life is considered as the Lady Gaga of Japan because of her fashion sense. She is also regarded as the queen of kawaii.
On October 11, the New Nintendo 3DS game system was launched in Japan.
And as seen on the Nintendo website, "Mottai Night Land" singer introduced the system's interchangeable "Kisekae Plates" (literally, dress-up plates). These plates allow players to customize the exterior design of the New Nintendo 3DS in countless ways.
In the first television commercial, Kyary Pamyu Pamyu played dress-up by putting extravagant outfits on Mario, Link, and other familiar characters.
The first Kyary Pamyu Pamyu Nintendo Ad showcased Nintendo's characters with adorable makeovers and perfectly marketed the New 3DS's swappable faceplate feature. The second commercial is now focusing on the best software 3DS has to offer this holiday season.
As per Hardcore Gamer, games like Pokemon Omega Ruby and Alpha Sapphire, Super Mario 3D Land, and Super Smash Bros. for 3DS are included in the TV commercial. The combination of the games in one TV commercial has successfully made a great job as it makes the audience to lust after a New 3DS.
As of the moment Nintendo still hasn't given anything when the New 3DS will be coming to westward. HG said it safe to assume to know more announcement in early 2015.