Channing Tatum's hair is the talk of the town in several publications online!

E! Online reported that Channing Tatum's hair was noticeably bleached blonde, as seen last Friday afternoon in Los Angeles.

The reason for the new Channing Tatum hair? A new movie in the making!

Photos of the actor donning his new bleached blonde hair was very much visible on the set of his upcoming film, "Hail, Caesar!", as reported by E! Online.

Channing's Instagram profile described his upcoming film as that set in the 1950's, comedy-themed. The film will also star George Clooney, Scarlett Johansson and Jonah Hill.

As reported in an article in E! Online, "The story examines the movie business, life, religion and faith' in quite the memorable decade."

Channing Tatum, People magazine's sexiest man alive for 2012, gives fans just a tip of the iceberg in sporting a new bleached blonde 'do.

As the filming of the "Hail, Caesar!" pushes through, fans can see more of the actor sporting his new hairstyle. The actor sure attracted several admirers by sporting his new eccentric, yet attractive hair do.

This isn't the first time the actor has transformed his look in honor of a movie role. He first did this when he sported blonde hair and goatee when he starred in the film, "Jupiter Ascending."

Stay tuned for more of the actor's new looks that'll never fail to amaze the public!