Apart from award-winning K-dramas and movies, Hallyu is taking the world by storm through a slew of celebrities who are the faces of brands. May it be skincare, fashion lines, as well as luxury brands, South Korean stars are becoming among the favorite brand muses.
Interestingly, as mentioned by a media outlet, MNET's TMI News previously revealed the K-drama stars who earn millions from brand deals.
Kim Soo Hyun
His popularity grew thanks to his hit K-dramas "She Was Pretty," "Fight for My Way," "Itaewon Class," and more.
In a same report cited by TMI News, his talent fee back in 2018 was around 700 million KRW, landing Park Seo Joon seven advertisements in the same year.
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