The fashion and entertainment industry is obsessed with the new "It Girl" Jung Ho Yeon after leading Louis Vuitton's latest campaign. Following her historic win at the SAG Awards 2022, the "monster rookie" actress is now conquering Hollywood with another achievement.
Louis Vuitton Instagram Feed Features Jung Ho Yeon in LV Twist Campaign
The French fashion company shared several campaign shots for its LV Twist campaign featuring the "Squid Game" star as their muse.
Flaunting the iconic Twist bag and its timeless design, the latest collection came in new shades that illustrate youthful and edgy spirit, just like Jung Ho Yeon.
With this, the South Korean star dominated Louis Vuitton's Instagram feed, boasting her cool-girl attitude and fierce look alongside the brand's collection.
Jung Ho Yeon's Journey with Louis Vuitton
The French luxury company also shared a clip featuring Jung Ho Yeon as she talks about her journey with the brand.
In a short video, the 27-year-old star expressed her love for LV and mentioned how she has been with them during her debut as a model to becoming an actress and now that she's one of their global ambassadors.
Moreover, she mentioned that this "new chapter" for her seems surreal and feels like a "fairy tale" experience.
In October 2021 and at the height of the "Squid Game" craze, Jung Ho Yeon was selected by Louis Vuitton as their newest Global House Ambassador.
The French luxury fashion made the announcement on their official Instagram, noting that the South Korean star "perfectly embodies the independent Louis Vuitton woman."
Following the big reveal, Jung Ho Yeon mentioned in a press release, as obtained by People Magazine, that being part of their family is "an honor" to start her acting career with the brand, whom she has been modeled for, adding "I look forward to all the moments with Louis Vuitton as a global ambassador.
Being their global ambassador, Jung Ho Yeon gets to wear stunning pieces from Louis Vuitton; the recent was at the 27th Critics' Choice Awards, where she dons a head-turner shimmering dress.
IN CASE YOU MISSED: Did You Know? Jung Ho Yeon's Sag Awards 2022 Look Is Homage to South Korea + Voted Best Dressed by American Media
According to the luxury brand, she wore a dress designed by Louis Vuitton artistic director Nicolas Ghesquière from the 2022 Spring/Summer collection while capping off the look with Maison's high-end jewelry collection.
Jung Ho Yeon's Journey From Runway to Global Star
As mentioned, she began her career as a model, walking for various brands like Louis Vuitton, Marc Jacobs, Fendi, Alberta Ferretti and more.
Apart from it, she also joined "Korea's Next Top Model" season 4 in 2013 but was booted out in the third episode. Eventually, she returned in episode 5 and became one of the show's runners-up.
Interestingly, her career took off, appearing in several fashion magazines, Elle Korea, Vogue Korea and the likes.
After several years as a model, Jung Ho Yeon tried her luck in acting. Her first audition was with the Netflix series "Squid Game," and the rest was history for her.
From raking millions of Instagram followers, she also scored her first-ever award after bagging the Best Actress trophy at the SAG Awards 2022 for her stellar performance as Kang Sae Byeok.
