On February 7, film distributor Showbox provided details regarding the upcoming Chinese release of Lee Min Ho's “Gangnam 1970.” The popularity of the actor has led Showbox to add more footage of him prior to the Chinese premier of the film.
According to Korea Joongang Daily, Showbox will edit additional scenes featuring the popular Hallyu star into the film, in order to cater to audiences in China. According to the report, the extent of the edits include an alternate ending for the actor's character, Kim Jong Dae.
The adjustment of his character will also extent to the inclusion of more scenes which include AOA's Seolhyun and the popular actor. Seolhyun portrays Kim Seon Hye, Jong Dae's romantic interest.
The film will also be marketed through Chinese language posters which reflect a different scene than the somber photos utilized for marketing in Korea.
“Gangnam 1970” is the third film in the street series presented by Director Yoo Ha. The movie analyzes the transition of Gangnam from a grimy town to a burgeoning city, during the '70s.
The film chronicles the transition of two friends, who struggle through childhoods dominated by poverty.
Jong Dae attempts to pursue a life which is devoid of crime but he becomes entangled in corruption during his dealings with real estate development. Kim Rae Won stars as Jong Dae's hard scrabble friend Baek Yong Ki.
“Gangnam 1970” opened domestically on January 21. According to KOFIC, the film has demonstrated steady box office sales with more than 2 million tickets sold. The film opened with limited screening at CGV Theater in Los Angeles on February 6 through distribution by Dreamwest.
Expectations are high for the Chinese debut of the film, due to the actor's significant fan base throughout the region. "Gangnam 1970" will open in Chinese theaters in March 2015.