Actor Song Joong Ki is one of the most desirable men in Korea right now.

On March 11th, his agency Blossom Entertainment revealed that the actor is currently appearing in more than 10 commercials.

The actor is currently the face of more than 10 brands, including The North Face, Samsung Galaxy Pop, luggage brand Samsonite, cosmetic brand Laneige Homme, coffee brand Maxim, fast food chain Lotteria, water purifier brand RUHENS, and more.

His popularity is that big, that the luggage bag from brand Samsonite, that the actor promoted was sold out in three weeks.

The actor is extremely wanted for his perfect facial features, his nice boy image, and his cute charms. Women usually named him, as their ideal type, and men want to be like him. For these reasons more and more companies want to have the actor under their name, because they know Song Joong Ki definitely will bring the sales up.

Other actors that have same effect, and are often called the "CF kings" are Lee Seung Gi, Kim Soo Hyun, and Girl's Generation.

Meanwhile, the actor is currently busy with his CF deals, and is currently looking a new acting project.