Lee Jung Jae and Byeon Woo Seok have proven their star influence after making it as among the leading actors in advertising.
This was after the Korea Brand Reputation Research Institute released the rankings for June 2024, covering the brand value rankings for advertisement models.
The ranking is based on the data analysis from June 4 to July 4, which reviewed the community activity, consumer participation, media activity, and communication activity of advertisement models who have current endorsements.
The rankings also determine brand values and consumer trends.
Lee Jung Jae, Byeon Woo Seok Enter Top 3 Advertising Models for June 2024
As mentioned by a media outlet, Lim Young Woong ranked first in the Advertising Model Brand Reputation Rankings for June 2024.
Dubbed the Michael Bublé of South Korea, the 33-year-old Trot singer secured the top spot, garnering a total of 1,991,745 points.
Coming in second is Lee Jung Jae with 1,651,052 points.
The veteran actor continues to pique the interest of global viewers after joining the Disney+ original series "Star Wars: The Acolyte" and taking on the character of Master Sol.
Other than this, he gained global fame through the megahit K-drama "Squid Game."
Wrapping up the third spot is rising star Byeon Woo Seok.
The South Korean heartthrob has amassed a total of 1,517,972 points.
Byeon Woo Seok captured the hearts of viewers with his rom-com K-drama "Lovely Runner" with Kim Hye Yoon.
Meanwhile, for the complete list of advertising model brand reputation rankings for June 2024, here are the top 30 celebrities who made the cut.
1. Lim Young Woong
2. Lee Jung Jae
3. Byeon Woo Seok
4. Yoo Jae Suk
5. BTS
6. Ma Dong Seok
7. Kim Soo Hyun
8. IVE, Cha Eun Woo
9. aespa
10. Son Heung Min
11. SEVENTEEN
12. Son Seok Ku
13. IU
14. Gong Yoo
15. ILLIT
16. Lee Hyori
17. Baek Jong Won
18. Park Bo Gum
19. Lee Chan Won
20. Lee Byung Hun
21. Young Tak
22. Kim Jong Kook
23. Park Seo Joon
24. BLACKPINK
25. Park Eun Bin
26. LE SSERAFIM
27. RIIZE
29. Lee Young Ae
30. Jun Hyun Moo
Lee Jung Jae Returns in 'Squid Game 2'
Following the overwhelming response of the public to "Squid Game," Netflix has confirmed the renewal of the series, with Hwang Dong Hyuk returning as the director of the sequel.
Apart from this, "Squid Game 2" will showcase a mix of returning and new cast members, among which is, of course, Lee Jung Jae.
In an interview, the veteran star told Radio Times that the upcoming sequel will be "even more interesting than season 1." He also mentioned the new cast members joining the series, which will bring more excitement to the show.
"I think the audience is going to be really excited about it," he added, assuring fans that "Squid Game" Season 2 is definitely worth the wait.
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Written by Geca Flores