Veteran Actor, Rising Star Dominate the Advertising Model Brand Reputation Rankings for June 2024

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Lee Jung Jae
Lee Jung Jae Squid Game
Byeon Woo Seok

Lee Jung Jae and Byeon Woo Seok have proven their star influence after making it as among the leading actors in advertising.

This was after the Korea Brand Reputation Research Institute released the rankings for June 2024, covering the brand value rankings for advertisement models.

The ranking is based on the data analysis from June 4 to July 4, which reviewed the community activity, consumer participation, media activity, and communication activity of advertisement models who have current endorsements.

The rankings also determine brand values and consumer trends.

Lee Jung Jae, Byeon Woo Seok Enter Top 3 Advertising Models for June 2024

As mentioned by a media outlet, Lim Young Woong ranked first in the Advertising Model Brand Reputation Rankings for June 2024.

Dubbed the Michael Bublé of South Korea, the 33-year-old Trot singer secured the top spot, garnering a total of 1,991,745 points.

Coming in second is Lee Jung Jae with 1,651,052 points.

The veteran actor continues to pique the interest of global viewers after joining the Disney+ original series "Star Wars: The Acolyte" and taking on the character of Master Sol.

Other than this, he gained global fame through the megahit K-drama "Squid Game."

Wrapping up the third spot is rising star Byeon Woo Seok.

The South Korean heartthrob has amassed a total of 1,517,972 points.

Byeon Woo Seok captured the hearts of viewers with his rom-com K-drama "Lovely Runner" with Kim Hye Yoon.

Meanwhile, for the complete list of advertising model brand reputation rankings for June 2024, here are the top 30 celebrities who made the cut.

1. Lim Young Woong

2. Lee Jung Jae

3. Byeon Woo Seok

4. Yoo Jae Suk

5. BTS

6. Ma Dong Seok

7. Kim Soo Hyun

8. IVE, Cha Eun Woo

9. aespa

10. Son Heung Min

11. SEVENTEEN

12. Son Seok Ku

13. IU

14. Gong Yoo

15. ILLIT

16. Lee Hyori

17. Baek Jong Won

18. Park Bo Gum

19. Lee Chan Won

20. Lee Byung Hun

21. Young Tak

22. Kim Jong Kook

23. Park Seo Joon

24. BLACKPINK

25. Park Eun Bin

26. LE SSERAFIM

27. RIIZE

29. Lee Young Ae

30. Jun Hyun Moo

Lee Jung Jae Returns in 'Squid Game 2'

Following the overwhelming response of the public to "Squid Game," Netflix has confirmed the renewal of the series, with Hwang Dong Hyuk returning as the director of the sequel.

Apart from this, "Squid Game 2" will showcase a mix of returning and new cast members, among which is, of course, Lee Jung Jae.

In an interview, the veteran star told Radio Times that the upcoming sequel will be "even more interesting than season 1." He also mentioned the new cast members joining the series, which will bring more excitement to the show.

"I think the audience is going to be really excited about it," he added, assuring fans that "Squid Game" Season 2 is definitely worth the wait.

For more K-Drama, K-Movie, and celebrity news, keep your tabs open here at KDramaStars.

KDramaStars owns this article
Written by Geca Flores

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